Our Story

Arizona Salsa & Spice Co. was founded in 2006 by Debbie Roberti with a simple but powerful goal: to create high-quality, all-natural products that put flavor first. Frustrated with mass-produced foods full of fillers and shortcuts, Debbie set out to craft salsas, sauces, and seasonings using real ingredients and bold Southwestern inspiration.

Based in Arizona and deeply influenced by the flavors of the Southwest, the company quickly gained attention for its commitment to quality and taste. Using ingredients like New Mexico green and red chiles, carefully selected peppers, spices, and herbs, each product was designed to deliver depth, balance, and true flavor — not just heat.

That dedication didn’t go unnoticed. Arizona Salsa & Spice Co. was featured in Arizona Highways Magazine, highlighted in news segments, and earned national recognition by winning Chile Pepper Awards in 2015 and 2016 — a true honor in the world of artisan foods.

As a family-run business, Arizona Salsa & Spice Co. remains hands-on and customer-focused, producing many items fresh to order and standing behind every product that leaves the kitchen. From mild, family-friendly flavors to bold blends for serious heat seekers, every recipe reflects the same philosophy that started it all:

All natural. Quality ingredients. Flavor first.

Thank you for supporting a small Arizona business and for bringing our flavors to your table.